ClickRank to replace PageRank?
Matt McAlister asks what's going to replace PageRank.
The hyperlink was a vote in the search-driven Internet. Now I'm dependent on a new currency - human action. The click is much more potent than the existence of a link.
This is a logical progression and Google is already on top of it. Google Analytics is a free service for websites. The webmaster puts a piece of Javascript on each page and Google records each pageview. It provides the figures and some analysis of the traffic. Google gets the same data. The more websites that add Google Analytics, the better its view on which links are being clicked and how users are moving from one page to another. With this information, it can rank based not only on the number of clicks and page views, but the amount of time a user spends on a page. That's the supreme indicator of the value of a search result.
Posted by Alexander at February 20, 2006 11:36 AM
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Comments
Does PageRank still counts? You're right,so what if you're number 1 in Google; we need leads that makes sales.
Costumers want more then just a high position with some local competition. We called this Conversion. I go for the ClickRank!
John Bertrand
Posted by: John Bertrand at January 18, 2009 04:46 PM
